Canned Wine Popularity Continues to Grow

Published by Kinsbrae Packaging


Posted on October 18, 2021

Don’t underestimate canned wine. While once thought of as just a novelty, this trend in the wine industry is exponentially growing in popularity. As the quality of canned wines has improved immensely, there is now a plethora of ready-to-pop options that are truly delicious. 

A Unique Solution

KinsBrae Packaging is proud to offer a unique wine packaging solution that can help brand your company and set you apart from competitors. The PortaVino aluminum bottle offers the perfect design for those who want to offer a wine in a can option but also want to portray sophistication in their brand. 

The Convenience of Canned Wine

Many people enjoy the convenience of canned wine as it is extremely portable and easy to enjoy in situations where glasses may not be appropriate such as summer picnics and beach trips. Whether you are a red wine enthusiast or enjoy more of a sparkling wine, you can find what you are looking for in a canned wine.

Sales of wine in cans have jumped from just $2 million in 2012 to 183.6 million over the last 10 years. It is now the fastest-growing segment of the market, rapidly gaining customers due to the convenience of wines made in an approachable style. And with more wine companies jumping on the can bandwagon, there are various options of wine available. 

For All Ages

While millennials drove much of the canned wine sales at first, businesses have noticed that wine drinkers of all ages are now drawn to the packaging’s convenience and reliability. Winemakers also now see canned wine as a way to reach new customers who may have previously found traditional bottles intimidating. 

KinsBrae’s PortaVino bottle is made from sturdy, high-quality aluminum and comes in a 250-millilitre design. Created specifically for wine, this unique and sophisticated design is aimed at those who enjoy their on-the-go lifestyles as much as they do their fine wines. 

The PortoVino bottles offer a variety of features, including:

Recyclable – Customers love the recyclable design, allowing them to feel good about their carbon footprint. 

Shatterproof – PortaVino bottles are shatterproof, so if one gets dropped, there is no dangerous glass to worry about!

Convenient – Customers love the fact that PortaVino bottles are resealable, making them highly portable. 

Lightweight – They are lightweight and easy to carry.

Inexpensive – Costs less to ship and produce. 

Innovative – Branded sleeves add the final touch on these personal-sized bottles. 

The list of advantages of cans for wine packaging goes on. To name a few, the recyclable packaging is resistant to oxidation and light, it doesn’t require a corkscrew to open, and there is no risk of cork taint.

There are also a variety of features that will help your wine business stand out. The PortaVino bottle will entice your customers to bring them along to a golf course, the beach, or picnics. With branded sleeves, you can rest assured that your companies branding will also go with them. Your company will be known as modern and forward-thinking when selling your wine in a PotaVino bottle.  

To learn more about the KinsBrae PortaVino bottle or to get a quote on packaging, contact us today! We would love to learn more about your company so we can show you how our packaging solutions can meet your branding needs.