
WHY CHOOSE shrink sleeves
Shrink sleeves are often chosen by brands looking for design flexibility, faster turnarounds, and the ability to manage multiple SKUs without changing containers.

360° Branding

ideal for short runs

works on cans & Bottles

flexible across skus
key benefits of shrink sleeves
full-coverage design
Wraps the entire container for uninterrupted branding and storytelling.
flexible for multiple skus
Use the same container with different sleeve designs across product lines.
efficient for short runs
Ideal for limited releases, test launches, and seasonal products.
compatible with cans & Bottles
Works across aluminum cans, glass bottles, and select alternative formats.
DURABLE
Designed to hold up through filling, handling, and distribution environments.


design advantages of shrink sleeves
Shrink sleeves give brands the freedom to create bold, high-impact designs without altering the container itself.
They support vibrant colour, fine detail, and full 360° coverage while keeping packaging flexible.
full 360° coverage
no label panel restrictions
ideal for rebrands & seasonal runs
strong shelf presence
where shrink sleeves are commonly used
Shrink sleeves are commonly used for products that require strong shelf impact or frequent design updates.
Common applications include:
wine, craft beer, seltzers, and ciders
spirits and ready-to-drink cocktails
functional beverages and nutraceuticals
specialty food and wellness products


OVER-SLEEVING
Over-sleeving allows shrink sleeves to be applied over an existing printed or sleeved container, making it easy to refresh packaging without changing the underlying packaging format.
Update the look of an existing product while using existing inventory.
Compatible with short runs and limited releases.
A flexible option for limited releases, test launches, or temporary packaging updates.

DIGITAL PRINTING VS FLEXO PRINTING
Both digital and flexographic printing are used for shrink sleeves, depending on design complexity, volume, and production goals.
DIGITAL PRINTING
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Ideal for short runs and multiple SKUs
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Supports frequent design changes
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No plate setup required
FLEXO PRINTING
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Best suited for high-volume runs
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Consistent colour across large quantities
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Lower unit cost at scale
Our team helps determine the right printing approach based on your artwork, volumes, and timelines.
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